About Alex
Curious by
nature.
I like understanding how things work, finding what could work better and turning that into something useful.
Business,
in practice.
I’m Alex Dawson-Stanley, based in Ireland. I’ve worked in ecommerce since 2001 and with Amazon since 2014. I founded Elevated Seller in 2019.
That work brings together the questions that sit behind a growing business: what customers need, where the margin goes, which opportunities are worth pursuing and how the team gets the work done.
I’m also interested in practical AI and business systems. I start with a real piece of work and a clear way to judge whether a new approach helps.
How I can help ↗Away from
the screen.
Kayaking is a big part of life outside work.
I enjoy getting out on the water, and I help coordinate kayak support for the Castle to Castle Swim. It is a very different setting, with the same need for preparation, clear communication and people looking out for one another.
This website brings together the professional and personal parts of what I do. You’ll find consulting, speaking, articles and practical resources here.
Get in touch